杨中力营销咨询


杨中力营销咨询有限公司,中国独具实操的顶级生意战略咨询公司,公司成立于二零零八年,由资深营销战略顾问杨中力先生负责发展运营及管理。致力于将扎实高效的营销策略和充满活力的创新思维带给企业,为企业提供真正推动业绩增长及流量裂变的实效方案,做到中国最佳水平。


杨中力营销咨询,以再洞察与真感受为核心方法,为众多知名快消企业、医疗企业、美容产业、大健康企业提供从顶层利益塔创建、产品线架构设计、品牌印象管理到业绩流量引入等完整的营销咨询服务体系,现已成为中国诸多知名企业的长期生意顾问。


杨中力营销咨询有限公司 - 医疗事业部,是国内专研服务医疗美容、生活美容、产后修复、妇产专科、口腔连锁医院的垂直营销项目团队,深度介入医疗企业营销决策的核心业务。服务品牌包括:美莱医疗美容连锁、华美医疗美容连锁、紫馨医疗美容连锁、可玉整形、瑞韩整形、红妆双美、红妆尚整形、颜值国际整形、嘉禾整形、画美整形、蓝山整形、悦妈荟产后修复、PS皮肤管理、柏徳口腔连锁、玉蕙口腔、雅博口腔集团、宁波牙科医院等国内众多知名品牌。

Yang Zhongli Marketing Consulting Co., Ltd. is a top consulting company with practical business strategy. The company was established in 2008, Mr. Yang — a senior marketing strategy consultant has been responsible for the development’s plan and management. We are committed to bringing solid and efficient marketing strategy for different enterprises based on our dynamic innovative thinking. At the same time, we offer them the best effective solutions to drive performance growth and circulation fission. Our mission is to make the highest level in China. 

Yang Zhongli Marketing Consulting utilizes the "re-insight and true feelings" for the core method. We provide our clients with a complete marketing consulting service system include Top Interest Tower ConstructionProduct Line Structural Design, Brand Impression Management and  Performance Flow Increase, etc. We service various renowned FMCG industry, medical enterprises, cosmetic industry  and massive health industry. Now we have became a long-term business consultant for many famous enterprises in China.


Yang Zhongli Marketing Consulting Co., Ltd.-Medical Business Department is a vertical marketing project team specializing in the services of medical cosmetology, life cosmetology, postpartum repair, obstetrics and gynecology, stomatology chain hospitals, and it is deeply involved in the core business of medical enterprise marketing decisions. We serve domestic famous brands including MYLIKE medical cosmetology chain, HUMEI medical cosmetology chain, ZESEE medical cosmetology chain, KEYU plastic, HONORREAL Group (REHER cosmetology, REDUP & BEAUTY, REDUP & FASHION, INTER YENCE cosmetology, Mom club postpartum repair,and P-skin management), JIAHE cosmetology, HUAMEI Plastic, LANSHAN Plastic, Berder oral cavity, YUHUI Stomatological, YABO oral group, and Ningbo Dental Hospital, etc.





再洞察与真感受  

再洞察与真感受是杨中力营销咨询每一个项目的策略基点,在多重维度和真实共情中去建立对问题的认知与决策,打破表征局限和惯性思维陷阱 。作为企业核心决策,不仅需要提问的能力,更需要具备重新定义问题的能力。

Re-insight And True Feelings

"Re-insight and true feelings" is the strategic basis of each project of Yang Zhongli marketing consulting Co., Ltd, to establish the recognition  and decision-making on the issues in multiple dimensions and true empathy, breaking through the limitations of representation and inertial thinking traps. As the core decision of an enterprise, we need the ability to redefine more than asking questions.







利益塔 | 业绩基础 打造购买理由  


利益即是生意的核心,以生意顶层视野重新梳理生意本质。通过精准的品牌定位、品类细分,以及强势的产品竞争力找到企业生态位,通过社会利益、企业利益、品牌利益、产品利益搭建企业利益塔,完善并优化企业生存要素。


印象管理 | 业绩突围 构建品牌印象  


品牌是消费者对人事物的多纬感知、与单纬印象的融合。通过品牌独特的印象管理,打造超越识别元素的视觉呈现、工具搭建,有效实现品牌价值赋能,根据消费者需求变化持续迭代,稳定管控品牌印象。


业绩流 | 业绩裂变 持续引入新客


从业绩出发,构建流量源到流量池具体的硬举措。以精准的营销举措及深入的需求挖掘,让产品不断和消费者发生关系并裂变,进行升单串转与持续的粘性培养,形成稳定增长的业绩流来源。


Tower Of Interest

Benefit is the core of the business, therefore, we re-clarify the essence of business from the perspective of the top level of business. Through accurate brand positioning, category segmentation, and strong product competitiveness, to find an enterprise niche, we would build an enterprise interest tower via social interests, enterprise interests, brand interests, and product interests, to enhance and optimize the survival elements of enterprise.


Impression Management

Brand is the fusion of consumers' multi-latitude perception and the single-dimensional impression of human life. Through the unique impression management of the brand to create a visual presentation and tool building that transcend the identification elements, it effectively achieves the empowerment of the brand value according to the consumers‘ changeable needs to keep iteration and stable control the brand impression.


Performance Flow

Beginning with performance, we build a specific and efficient measures from the flow source to flow pool. With the precise marketing measures and a deep demand excavation, our company constantly makes products to be related to consumers and trigger fission. It also applies to the order upgrading and continuous stickiness training to form a steady growth of the performance flow.

深耕中国医疗营销实践
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