杨中力营销咨询


杨中力营销咨询 ,中国独具实操的生意战略咨询公司,公司成立于二零零八年,由资深营销战略顾问杨中力先生负责发展运营及管理。致力于将扎实高效的营销战略和充满活力的创新思维带给企业,为企业提供真正推动生意增长及品牌发展的实效方案,做到中国最佳水平


杨中力营销咨询,以“再洞察与真感受”为核心方法,结合企业发展阶段为企业提供最具实效的年度营销咨询服务,围绕企业经营所需的生意创建及生意增长两大核心开展工作,协助搭建完整的营销战略体系。


杨中力营销咨询-医疗事业部,汇聚医疗行业资深投资人及总经理,全面参与医疗行业项目咨询、创投及孵化,深度介入医疗企业生意决策的核心业务,是国内首个专研服务医疗美容、生活美容、产后修复、妇产专科、口腔连锁医院的行业头部生意战略咨询团队。长期服务品牌包括:美莱医疗美容连锁、华美医疗美容连锁、紫馨医疗美容连锁、可玉整形、瑞韩整形、红妆双美、红妆尚整形、颜值国际整形、嘉禾整形、画美整形、蓝山整形、悦妈荟产后修复、PS皮肤管理、柏徳口腔连锁、玉蕙口腔、雅博口腔集团、宁波牙科医院等。

Yang Zhongli Marketing Consulting Co., Ltd. is a consulting company with practical business strategy. The company was established in 2008, Mr. Yang — a senior marketing strategy consultant has been responsible for the development’s plan and management. We are committed to bringing solid and efficient marketing strategy for different enterprises based on our dynamic innovative thinking. At the same time, we offer them the best effective solutions to drive performance growth and brand development. Our mission is to make the highest level in China.

Yang Zhongli marketing consulting, with "re-insight and true feelings" as the core method, considered with the development stage of the enterprises to provide them with the most effective annual marketing consulting services. We work around the two cores of business operation—creation and growth,to assist enterprises in building a complete marketing strategy system.


Yang Zhongli Marketing Consulting-Medical Business Department, bringing together senior investors and general managers in the medical industry, fully participating in medical industry project consulting, venture capital and incubation, and deeply involved in the core business of medical enterprise business decision-making. In China,we are the first business strategy consulting team specializing in the services of medical beauty industry-leading enterprises,including medical cosmetology,life cosmetology ,postpartum repair,obstetrics and gynecology ,and dental chain hospitals. 


 We have served many domestic famous brands for a long term,including MYLIKE medical cosmetology chain, HUMEI medical cosmetology chain, ZESEE medical cosmetology chain, KEYU plastic, HONORREAL Group (REHER cosmetology, REDUP & BEAUTY, REDUP & FASHION, INTER YENCE cosmetology, Mom club postpartum repair,and P-skin management), JIAHE cosmetology, HUAMEI Plastic, LANSHAN Plastic, Berder oral cavity, YUHUI Stomatological, YABO oral group, and Ningbo Dental Hospital, etc.





再洞察与真感受  

“再洞察与真感受”是杨中力营销咨询每一个项目的策略基点,在多重维度和真实共情中去建立对问题的认知与决策,打破表征局限和惯性思维陷阱 。作为企业核心决策,不仅需要提问的能力,更需要具备重新定义问题的能力。

Re-insight and Empathy

"Re-insight and Empathy" is the strategic basis of each project of Yang Zhongli Marketing Consultancy. It establishes the cognition and decision-making of the problem in multiple dimensions and true empathy, breaking the restriction of appearance feature and the trap of inertia thinking. As the core decision of enterprise, not only the ability of questioning, but also the ability of question redefinition is needed.







利益塔 | 业绩基础 打造购买理由  


利益即是生意的核心,以生意顶层视野重新理清生意本质。通过精准的品牌定位、品类细分,以及强势的产品竞争力找到企业生态位,通过社会利益、企业利益、品牌利益、产品利益搭建企业利益塔,完善并优化企业生存要素。


印象管理 | 业绩突围 构建品牌印象  


品牌是消费者对人事物的多纬感知、与单维印象的融合。通过品牌独特的印象管理,打造超越识别元素的视觉呈现、工具搭建,有效实现品牌价值赋能,根据消费者需求变化持续迭代,稳定管控品牌印象。


业绩流 | 业绩裂变 持续引入新客


从业绩出发,构建流量源到流量池具体的硬举措。以精准的营销举措及深入的需求挖掘,让产品不断和消费者发生关系并裂变,进行升单串转与持续的粘性培养,形成稳定增长的业绩流来源。


Tower Of Interest  | Performance Basis Create Reasons for purchase

Benefit is the core of the business, therefore, we re-clarify the essence of business from the perspective of the top level of business. Through accurate brand positioning, category segmentation, and strong product competitiveness, to find an enterprise niche, we would build an enterprise interest tower via social interests, enterprise interests, brand interests, and product interests, to enhance and optimize the survival elements of enterprise.


Impression Management | Performance Breakthrough Construct Brand Impression

Brand is the fusion of consumers' multi-latitude perception and the single-dimensional impression of human life. Through the unique impression management of the brand to create a visual presentation and tool building that transcend the identification elements, it effectively achieves the empowerment of the brand value according to the consumers‘ changeable needs to keep iteration and stable control the brand impression.


Performance Flow | Performance Fission Introduce in New Customers continuously

Beginning with performance, we build a specific and efficient measures from the flow source to flow pool. With the precise marketing measures and a deep demand excavation, our company constantly makes products to be related to consumers and trigger fission. It also applies to the order upgrading and continuous stickiness training to form a steady growth of the performance flow.

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