Yangzhongli marketing

杨中力营销咨询

杨中力营销咨询——将洞察变为生意。整理品牌混沌,全链解决品牌生意增长。深度服务快消、医疗、教育、农文旅、美容、餐饮、地产等民生体验消费类行业。提供战略、品牌、业态、传播、创意、运营等系统营销战略咨询服务。包含品牌生意战略咨询、产品线梳理与设计、形象创意与内容生产、推广策划与媒介购买、社交电商梳理运营、短视频等为一体的全链营销服务。

公司成立于二零零八年,由资深营销战略顾问杨中力先生负责发展运营及管理。致力于将扎实高效的营销战略和充满活力的创新思维带给企业,为企业提供真正推动生意增长及品牌有序发展的实效方案,由知行合一到品销合一,做到中国最佳水平。

杨中力营销,以“营销整理术”为核心方法,整理数据,盘查现状,结合企业发展阶段为企业提供最具实效的年度营销咨询服务,围绕企业经营所需的生意创建及生意增长两大核心开展工作,协助搭建完整的营销战略体系。

Yang Zhongli Marketing Consulting—transforming insights into business value. We streamline brand chaos and provide comprehensive solutions for brand growth. We serve consumer experience-focused industries such as fast-moving consumer goods, healthcare, education, agriculture and tourism, beauty, catering, and real estate. Our services encompass strategic, brand, business model, communication, creative, and operational marketing consulting, including brand business strategy, product line organization and design, image creativity and content production, promotion planning and media buying, social e-commerce operations, and integrated marketing services such as short videos.

The company was established in 2008 and is managed and developed by Mr. Yang Zhongli, a senior strategic advisor. Committed to bringing solid and efficient marketing strategies and dynamic innovative thinking to enterprises, providing practical solutions that truly drive business growth and brand development, from the integration of knowledge and action to the integration of product and sales, achieving the best level in China.

Yang Zhongli Marketing, with "marketing organization techniques" as the core method, provides the most effective annual marketing consulting services for enterprises based on their development stages. It focuses on the two core areas of business creation and growth required for enterprise operation, and assists in building a complete marketing strategy system.


Team Award

团队荣誉

作品曾获法国戛纳国际创意节、德国红点奖、日本GOOD DESIGN Award、平面设计在中国GDC Award 17 / 19 / 21 / 23、Award360年度设计奖、DIA中国设计智造大奖、DFA亚洲最具影响力奖、HKDA香港环球设计奖、Macau澳门设计大奖、XI‘AN TDC 汉字设计奖、中国国际海报双年展、香港国际海报三年展、台湾汉字设计双年展、U Design Week阿里设计周、深圳设计周、澳门设计周、上海亚洲平面设计双年展、深圳国际海报节、KTK靳埭强全球华人设计奖、西部国际设计双年展、二O二O西安设计展等奖项及展览。

作品多次被《Gallery全球最佳图形设计杂志》﹑《APD亚太设计年鉴》﹑《CTA亚洲创意对话》、《AsianTypography亚洲字体设计》﹑《Asian Elements-Graphic Design in the East》﹑《Brand创意呈现》﹑《SGDA年鉴》﹑《EXTENSION: THE EXPRESSION OF GRAPHIC DESIGN》等设计年鉴及杂志所收录。

Works have won Cannes Lions Awards, Red Dot Award, Japan GOOD DESIGN Award, GDC Graphic Design in China on 17 / 19 / 21 / 23, Award 360, DIA Design Intelligence Award, DFA Design for Asia Awards, HKDA Hong Kong Global Design Award, Macau Design Biennale, China International Poster Biennale, Hong Kong International Poster Triennial, Taiwan Chinese Character Design Biennale, Alibaba U Design Week, Shenzhen Design Week, Macao Design Week, Shanghai Asian Graphic Design Biennale, Shenzhen International Poster Festival, Jin Taiqiang Design Award, Western International Design Biennale, 2020 Xi'an Design Exhibition and other competitions and exhibitions.

His works have been featured in "Gallery's Best Graphic Design in the World", "APD Asia-Pacific Design Yearbook", "CTA Asian Creative Dialogue", "Asian Typography Asian Font Design", "Asian Elements-Graphic Design in the East" ", "Brand Creative Presentation", "SGDA Yearbook", "EXTENSION: THE EXPRESSION OF GRAPHIC DESIGN" and other design books and magazine.


Marketing Methods

营销整理术

辨别

辨别是一项关键的认知能力,涉及观察、分析和理解事物之间的差异。这不仅限于区分外在特征,更需要深入思考和比较,从而识别事物的本质和特点。提高辨别能力需要培养观察力、思考力和判断力。通过辨别,企业能够更好地理解生意,做出明智的决策,以应对经营中的各种挑战和机遇。


整理

整理是一种系统的行为,通过有序安排和管理事物,提升效率并洞察其本质。整理不仅仅是摆放物品,还包含对思维模式、时间和价值观的清理与规划。这一过程帮助我们深入思考物品或观念的意义,明确优先事项和核心需求。通过整理,企业能够更好地理解事物本质,并有效应对经营和管理的复杂性。


创作

业的策略创作融合系统性思考与创意,为组织带来新颖的视角和解决方案。创意不仅激发团队活力,还能发现未被挖掘的机会,打破行业常规,增强竞争优势。在策略创作中,创意贯穿战略制定、市场洞察和执行过程,是创新和可持续发展的核心驱动力。


Discernment

Discernment is a crucial cognitive skill involving the observation, analysis, and understanding of differences between things. It goes beyond recognizing external features, requiring deep thinking and comparison to grasp the essence and characteristics of objects. Developing discernment involves enhancing observation, reasoning, and judgment, enabling better understanding of the world and wiser decision-making to navigate life’s challenges and opportunities effectively.

Organization

Organization is a systematic process of arranging and managing things to enhance efficiency and gain deeper insights. It extends beyond tidying objects to include refining thought patterns, time management, and value systems. This approach enables thoughtful evaluation of meanings and priorities, helping individuals better understand essentials and tackle complexities in life and work effectively.

Creation

Professional strategy creation combines systematic thinking and creativity, offering organizations fresh perspectives and solutions. Creativity energizes teams, uncovers untapped opportunities, and challenges industry norms to enhance competitiveness. In strategy creation, it permeates planning, market insights, and execution, serving as a core driver of innovation and sustainable growth.

Founder CEO

创始人


杨中力

杨中力营销咨询有限公司 创始人

品牌营销战略咨询顾问


创意出身,转型营销,资深营销战略顾问。16年营销实践经验,为国内众多知名企业提供顶层生意战略咨询服务,协助企业核心决策人进行经营操盘。以“营销整理术”为核心方法,致力于将扎实高效的营销战略和充满活力的创新思维带给企业,为企业提供真正推动业绩增长及流量裂变的实效生意方案。多年快消品甲方市场经验,曾任职知名日化企业立白集团市场中心,带领开发多个市场销量领先的创新日化产品,获得高占有率的市场份额,深悉产品全链运营及品牌战略落地。

With a creative background and a shift into marketing, I am a seasoned marketing strategy consultant with 16 years of experience. I provide top-tier business strategy consulting to numerous prominent companies, assisting key decision- makers in operational management. Using "Marketing Organization Methodology" as my core approach, I focus on delivering effective business solutions that drive performance growth and traffic expansion through solid, efficient marketing strategies and innovative thinking. My extensive client-side experience in fast- moving consumer goods includes a role at Liby Group, a leading daily chemical company, where I developed several innovative products that achieved top market sales and high market share, gaining deep insights into product full-chain operations and brand strategy implementation.

深耕中国本土营销实践
全链生意战略顾问

整理企业品牌混沌

Yangzhongli marketing

杨中力营销咨询

杨中力营销咨询——将洞察变为生意。整理品牌混沌,全链解决品牌生意增长。深度服务快消、医疗、教育、农文旅、美容、餐饮、地产等民生体验消费类行业。提供战略、品牌、业态、传播、创意、运营等系统营销战略咨询服务。包含品牌生意战略咨询、产品线梳理与设计、形象创意与内容生产、推广策划与媒介购买、社交电商梳理运营、短视频等为一体的全链营销服务。

公司成立于二零零八年,由资深营销战略顾问杨中力先生负责发展运营及管理。致力于将扎实高效的营销战略和充满活力的创新思维带给企业,为企业提供真正推动生意增长及品牌有序发展的实效方案,由知行合一到品销合一,做到中国最佳水平。

杨中力营销,以“营销整理术”为核心方法,整理数据,盘查现状,结合企业发展阶段为企业提供最具实效的年度营销咨询服务,围绕企业经营所需的生意创建及生意增长两大核心开展工作,协助搭建完整的营销战略体系。

Yang Zhongli Marketing Consulting—transforming insights into business value. We streamline brand chaos and provide comprehensive solutions for brand growth. We serve consumer experience-focused industries such as fast-moving consumer goods, healthcare, education, agriculture and tourism, beauty, catering, and real estate. Our services encompass strategic, brand, business model, communication, creative, and operational marketing consulting, including brand business strategy, product line organization and design, image creativity and content production, promotion planning and media buying, social e-commerce operations, and integrated marketing services such as short videos.

The company was established in 2008 and is managed and developed by Mr. Yang Zhongli, a senior strategic advisor. Committed to bringing solid and efficient marketing strategies and dynamic innovative thinking to enterprises, providing practical solutions that truly drive business growth and brand development, from the integration of knowledge and action to the integration of product and sales, achieving the best level in China.

Yang Zhongli Marketing, with "marketing organization techniques" as the core method, provides the most effective annual marketing consulting services for enterprises based on their development stages. It focuses on the two core areas of business creation and growth required for enterprise operation, and assists in building a complete marketing strategy system.

Team Award

团队荣誉

作品曾获法国戛纳国际创意节、德国红点奖、日本GOOD DESIGN Award、平面设计在中国GDC Award 17 / 19 / 21 / 23、Award360年度设计奖、DIA中国设计智造大奖、DFA亚洲最具影响力奖、HKDA香港环球设计奖、Macau澳门设计大奖、XI‘AN TDC 汉字设计奖、中国国际海报双年展、香港国际海报三年展、台湾汉字设计双年展、U Design Week阿里设计周、深圳设计周、澳门设计周、上海亚洲平面设计双年展、深圳国际海报节、KTK靳埭强全球华人设计奖、西部国际设计双年展、二O二O西安设计展等奖项及展览。
作品多次被《Gallery全球最佳图形设计杂志》﹑《APD亚太设计年鉴》﹑《CTA亚洲创意对话》、《AsianTypography亚洲字体设计》﹑《Asian Elements-Graphic Design in the East》﹑《Brand创意呈现》﹑《SGDA年鉴》﹑《EXTENSION: THE EXPRESSION OF GRAPHIC DESIGN》等设计年鉴及杂志所收录。

Works have won Cannes Lions Awards, Red Dot Award, Japan GOOD DESIGN Award, GDC Graphic Design in China on 17 / 19 / 21 / 23, Award 360, DIA Design Intelligence Award, DFA Design for Asia Awards, HKDA Hong Kong Global Design Award, Macau Design Biennale, China International Poster Biennale, Hong Kong International Poster Triennial, Taiwan Chinese Character Design Biennale, Alibaba U Design Week, Shenzhen Design Week, Macao Design Week, Shanghai Asian Graphic Design Biennale, Shenzhen International Poster Festival, Jin Taiqiang Design Award, Western International Design Biennale, 2020 Xi'an Design Exhibition and other competitions and exhibitions.

His works have been featured in "Gallery's Best Graphic Design in the World", "APD Asia-Pacific Design Yearbook", "CTA Asian Creative Dialogue", "Asian Typography Asian Font Design", "Asian Elements-Graphic Design in the East" ", "Brand Creative Presentation", "SGDA Yearbook", "EXTENSION: THE EXPRESSION OF GRAPHIC DESIGN" and other design books and magazine.

Marketing Methods

营销整理术

辨别

辨别是一项关键的认知能力,涉及观察、分析和理解事物之间的差异。这不仅限于区分外在特征,更需要深入思考和比较,从而识别事物的本质和特点。提高辨别能力需要培养观察力、思考力和判断力。通过辨别,企业能够更好地理解生意,做出明智的决策,以应对经营中的各种挑战和机遇。

整理

整理是一种系统的行为,通过有序安排和管理事物,提升效率并洞察其本质。整理不仅仅是摆放物品,还包含对思维模式、时间和价值观的清理与规划。这一过程帮助我们深入思考物品或观念的意义,明确优先事项和核心需求。通过整理,企业能够更好地理解事物本质,并有效应对经营和管理的复杂性。

创作

业的策略创作融合系统性思考与创意,为组织带来新颖的视角和解决方案。创意不仅激发团队活力,还能发现未被挖掘的机会,打破行业常规,增强竞争优势。在策略创作中,创意贯穿战略制定、市场洞察和执行过程,是创新和可持续发展的核心驱动力。

Discernment

Discernment is a crucial cognitive skill involving the observation, analysis, and understanding of differences between things. It goes beyond recognizing external features, requiring deep thinking and comparison to grasp the essence and characteristics of objects. Developing discernment involves enhancing observation, reasoning, and judgment, enabling better understanding of the world and wiser decision-making to navigate life’s challenges and opportunities effectively.

Organization

Organization is a systematic process of arranging and managing things to enhance efficiency and gain deeper insights. It extends beyond tidying objects to include refining thought patterns, time management, and value systems. This approach enables thoughtful evaluation of meanings and priorities, helping individuals better understand essentials and tackle complexities in life and work effectively.

Creation

Professional strategy creation combines systematic thinking and creativity, offering organizations fresh perspectives and solutions. Creativity energizes teams, uncovers untapped opportunities, and challenges industry norms to enhance competitiveness. In strategy creation, it permeates planning, market insights, and execution, serving as a core driver of innovation and sustainable growth.


Founder CEO

创始人

杨中力

杨中力营销咨询有限公司 创始人
品牌营销战略咨询顾问

创意出身,转型营销,资深营销战略顾问。16年营销实践经验,为国内众多知名企业提供顶层生意战略咨询服务,协助企业核心决策人进行经营操盘。以“营销整理术”为核心方法,致力于将扎实高效的营销战略和充满活力的创新思维带给企业,为企业提供真正推动业绩增长及流量裂变的实效生意方案。多年快消品甲方市场经验,曾任职知名日化企业立白集团市场中心,带领开发多个市场销量领先的创新日化产品,获得高占有率的市场份额,深悉产品全链运营及品牌战略落地。

With a creative background and a shift into marketing, I am a seasoned marketing strategy consultant with 16 years of experience. I provide top-tier business strategy consulting to numerous prominent companies, assisting key decision- makers in operational management. Using "Marketing Organization Methodology" as my core approach, I focus on delivering effective business solutions that drive performance growth and traffic expansion through solid, efficient marketing strategies and innovative thinking. My extensive client-side experience in fast- moving consumer goods includes a role at Liby Group, a leading daily chemical company, where I developed several innovative products that achieved top market sales and high market share, gaining deep insights into product full-chain operations and brand strategy implementation.

深耕中国本土营销实践
全链生意战略顾问

整理企业品牌混沌